SUPPORTING VYAIRE WITH THE SUPERNO2VA™ WEBINAR
After discussions with long-standing client, Vyaire Medical, Momentum was enlisted in helping provide a full-scale service for the recent SuperNO2VA™ webinar. The aim was simple, drive attendees to the online webinar to show them the many benefits the device has on respiratory care in different patients around the world.
AROUND THE CLOCK EVENT SUPPORT
Such was the scale of the event to the client, Momentum used its digital expertise to help support the event in as many ways as possible. For the project we undertook:
- Development and planning of the webinar
- Recording of elements prior to event
- Creative design of assets and social media creative
- Social media advertising strategy, implementation and management
- Event booking software and co-ordination through emails
- Production of the pre-recording
- Production of the highlights reel
- Transcription of full video to be translated into 4 languages
- Subtitled videos in 4 languages to be sent to recipients
- Live broadcasting of webinar including production and co-ordination
All in all, helping the client from start to finish, providing them around the clock support. Giving them peace of mind when it came to the day of the event itself.
A WORLDWIDE AUDIENCE
Alongside the in-house employees helping support the show, the Momentum team targeted a worldwide audience base. Through the use of Facebook and LinkedIn advertising, the SuperNO2VA™ webinar had 27 different countries in attendance. The initial attendee target of 100 people was smashed with a total of 225 users on the call, and another 588 who signed up to receive the recording post-event.
Momentum also played a big part in the post-production of the video, which was subsequently transcribed into 4 different languages. Helping users from around the world understand the benefits of the SuperNO2VA™ device.
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